5-year warranty in Land Rover Middle East
Land Rover Middle East has launched a program that entitles every Rover consumer of a mandatory five-year or 150,000 Kms warranty cover on any purchase of a Range Rover, Range Rover Sport, LR3 or LR2.
Then again, this accommodating program only applies in the Middle East part of the world. Vehicles bought in the region but are meant to be exported into other foreign countries will revert back to the standard warranty, which is worth three years coverage or equivalent to 100,000 Km service contract.
This program is to further enhance Land Rover’s brand commitment and mission to have the consumer’s best interest at the core of the company’s every venture and undertaking. Providing quality service benefits and value-added Land Rover Parts are the company’s policy to enhance the Rover consumer’s total brand ownership experience.
As it is, Land Rover is proud to announce that it is the first ever automotive manufacturer to launch such a program in the Middle East region.
Andy Gawthorpe, Regional Managing Director of Land Rover Middle East, further discloses, ” We are very excited about launching this new program as it is in line with our company’s philosophy to always enrich the brand experience by offering the best support to our customers at all levels.”
“One of our prime objectives that drives our business is ‘customer satisfaction’.”
“We recognize that the automotive industry has evolved and so have customer expectations and to lead the way is to ensure that we not only deliver good products, but provide added value in terms of service to make the customer’s purchasing decision more rewarding.”