Archive for September, 2007

Land Rover sales stay strong

Saturday, September 29th, 2007

Not even the rumors about Ford scrapping the luxury brand Land Rover can stop this pool of high-end SUVs as this year’s revenue in the United Kingdom is expected to exceed the recorded sales of 2006 to as much as 85 percent, according to the UK marketing manager of Land Rover.

Basing on the relatively good performance of the company, Land Rover units are expected to climb up to about 50, 000 units compared from last year’s measly 42, 800 units.

Land Rover Discovery

“It is looking at the moment like a record September for Land Rover,” said Andy Griffiths, who is the marketing manager of Land Rover in UK, to Motor Trader.

To help boost sales of Land Rover in UK, the luxury company is set to take center stage again in the upcoming 2007 MPH Show slated on the November 1 to 4 and 8 to 11. Now on its third year in the motor show, Land Rover models, which include the Land Rover Discovery 3 and Range Rover Sport, to showcase what they are capable of. Geared with top-caliber Land Rover Parts, these models are sure to give much delight to the brand’s patrons as well as automobile enthusiasts. Among the models, the Land Rover Discovery 3 is said to be the most anticipated vehicle of the brand. Equipped with the Land Rover Discovery Parts, this range is going to be part of an awe-filled display set in Birmingham.

Land Rover makes sure to participate in events like the MPH because these provide avenues for the company to showcase it has to offer. Moreover, such shows help promote the Land Rover models and boost sales.

“It is one of the strongest shows we do,” said Griffith. “The people there are really into their cars.”

Land Rover Freelander 2’s towing prowess

Friday, September 28th, 2007

Another Land Rover product, which is the Land Rover Freelander 2, proved that the luxury sport utility vehicle brand is more than just its muscled and sleek look after it bagged the title as the ‘Best Towcar over £32,000’ in the Caravan Club Towcar of the Year that took place in the Royal Automobile Club.

The Land Rover Freelander 2 received the nod of all the judges because of its remarkable capabilities, which have been partnered with its good looks. According to the critics of the London-based award ceremony, the Freelander 2 has continuously evolved into a fine SUV, which has been equipped with the standard Land Rover Parts, that radiates not just the luxurious feel, but is also capable of giving out a high performance. The Land Rover Freelander 2’s six-speed transmission power allows the 4×4 to go up and down hills with much ease. Moreover, on the flat surface, the Freelander 2, which has a tag price of £20,960, has better road and tire traction that keeps the luxury SUV anchored amidst strong and stubborn winds.

Last month, the Freelander 2 proved its towing prowess in various track tests, which measured its acceleration, dynamics, and braking, held at the Millbrook Proving Ground. From the exterior to the interior parts, all these things have been blended well by Land Rover and provided the the Freenlander 2’s ticket to its off and on road greatness.

“We are really delighted to win this award for Freelander 2 and for it to be recognised for its towing capacity,” said Andy Griffiths, who is the marketing director of Land Rover in the United

Kingdom. “Generally, 4×4s are popular towing vehicles because of their excellent stability, improved traction, and all-terrain capability. This award for Freelander 2 cements its position as the most capable 4×4 in its class.”

At present, there are already 11,000 Land Rover Freelander 2 units sold in England. As much as 95 percent of the total number of units bought were those that have been geared with the Land Rover Engine Parts relying on diesel, which either has an automatic or manual transmission system.

Land Rover Discovery – more than just a luxury SUV

Thursday, September 27th, 2007

The Ford-produced Land Rover proved that it is not just like any other luxury vehicle as 49 of these sport utility vehicles have been utilized for surveying national roads and motorways by the Highways Agency based in England.

Barely two and a half years in the automobile industry, the Land Rover Discovery models are the ones that the Highway Agency are specifically using to monitor roads. These muscled automobiles, which have been geared with the standard Land Rover Parts, have been chosen by the agency to help it carry out the various road tasks such as carrying and towing. Moreover, the Land Rover Discovery Parts equipped in this fleet make this model capable to easily adapt to different weather conditions such as heavy rain or snow and even drive off on an icy road. In fact, the Land Rover Discovery vehicles of the agency has already proven its strength when these automobiles were used to monitor flooded roads in the previous months.

Aside from the top-caliber Land Rover parts of the Discovery fleet, the agency’s officers were also equipped with the right knowledge to prepare them for their crucial task, which is aimed for safety of motorists, even in most unfavorable weather condition. The Highways Agency’s members were given with lectures tagged as the ‘Adverse Weather Conditions Driving Courses’ held at the Land Rover Experience centers.

“The training program has been specially developed with the needs of the Traffic Officers in mind and has been designed to ensure that Officers are ready to cope with the worst that the British weather can throw at them,” a representative of the Land Rover Experience said.

The Land Rover vehicles have been partnered with police and ambulance teams all over England to ensure safety on and off road. Not only that, the American automaker has already been providing a big chunk of the worldwide aid agencies, which are focused on conservation programs. Without these powerful sport utility vehicles, some of these worldwide missions would have been hard to achieve.

Prince Charles chanced upon his grandfather’s vintage Land Rover

Wednesday, September 26th, 2007

A more than four-decade old Land Rover, who was once owned by King George VI of Wales, was discovered by the initial owner’s grandson, Prince Charles, in a shabby garage in Aberdeenshire.

Prince Charles was going around businesses, which included the garage that kept the Land Rover. Balleter-based Robert Pringle, who is the the garage owner, bought the now old and beaten Land Rover from King George VI in 1966. Before Pringle got his hand on the royalty-owned Land Rover, the vintage sport utility vehicle was said to be utilized when the late king was still living near the Royal Deeside-based Balmoral Castle.

“The prince was very interested in it,” said Pringle. “He was delighted.”

Kept in the garage for over 40 years, the Land Rover still had a few of its Land Rover Parts intact, but would still definitely need an overhaul starting from its Land Rover Engine Parts. Prince Charles meticulously looked around the vintage off-road staple and might have suggested to have it reincarnate the Land Rover. Once the automobile gets its well-deserved new life, the Land Rover is sure to run well, but may not have the strength of the newer models of the U.S.-established 4×4.

“The Land Rover belonged to the late King and was bought by us in 1966,” said Pringle. “We are planning to do it up. It is a beautiful car and it still runs well.”

Land Rover’s ceiling-high September sales

Tuesday, September 25th, 2007

 

The American automaker Land Rover, which is being produced by Ford, has already amassed thousands of units in the United Kingdom with recorded sales amounting to as much as 10,000 Land Rover vehicles even before the month ends.

This remarkable feat of the Land Rover models posed a sky-rocketing number of total units sold as this month’s sales actually broke the previous record, which was set two years ago. In September 2005, Land Rover sales had a total of 9, 328 units sold in the UK. With still a few days left before October, the sport utility vehicle company is radiating much confidence that the number will still go up, thanks to its well-loved automobiles. Equipped with top-caliber Land Rover Parts, like the Land Rover Engine Parts, the company’s products such as the Discovery, Freelander2, Range Rover Sport, Defender, and Range Rover, are sure to pull up the sales for the months to come.

“We had record sales last year and the year before that and our sales this year are already a record. It is just fantastic for us,” said Simon Warr, who is the Land Rover director of communications.

Land Rover’s tentative UK September record, which was the total sales from the first three weeks of the month, has climbed up to a big 13 percent and has noticeably still going up the ranks. The Freelander2 and the Range Rover went up to 20 percent and 10 percent, respectively, for the last months.

As of now, the UK Land Rover is just waiting for the sales to spill over and beyond the September 2005 record. Moreover, the positive sales for the last three quarters of the big-built vehicles can already be used as a prediction that the clamor for Land Rovers in the UK will still continue until the year comes to an end.

“The UK is a very important market to us but globally we have seen growth in China, Russia and expansion in Europe and the USA,” said Andy Griffiths, who is Land Rover’s marketing director in UK. “We are currently on track to sell more vehicles than we ever have.”

Land Rover’s TrackNAVCHALLENGE Announces Winners

Friday, September 21st, 2007

The Winning Team of TrackNAVCHALLENGE

One of the numerous causes of Land Rover is to aid in enhancing bright, young minds. This can be seen with the recently concluded Land Rover TrackNAVCHALLENGE.

TrackNAVCHALLENGE, for those not in the know, is a program organized by the company to raise awareness and enthusiasm in engineering technology. It is open to 14-18 year olds who have interests and gifts in vehicle designing and engineering. In such an activity, these young minds are tasked to design and produce a radio-controlled, four-wheel drive model that would emulate the superior capabilities of a Land Rover.

The winning party was the ‘A Team’ of Burntwood’s Chase Technology College. The team’s engineered model, complete with various miniature Land Rover Parts, was able to successfully whiz through the final’s in-door all-terrain track.

Furthermore, Land Rover decides to set the event one notch higher as the winners were also treated to experience the real thing. The group was ushered to the Land Rover Experience Center and was treated to expert demonstrations of full-sized Rovers, wherein they get to pour over the real Land Rover Engine Parts as well as to observe innovative Land Rover Aftermarket Parts. And as part of Land Rover’s commitment in caring for the environment, the team also received an educational seminar with regards to responsible off-road driving.

The winning team’s consultant, Adrian Coles, has this to say on this additional treat given to his wards: “Experiencing the capabilities of Land Rovers in action has inspired them even more for next year’s challenge.”

Land Rover Latin America Enjoys its Best Sales in Four Years

Friday, September 21st, 2007

Despite Land Rover’s impending transfer of ownership, success in sales has nevertheless continued to pour forth this month of August. Another division that attest to Land Rover’s excellent market performance is Land Rover Latin America and the Caribbean Regional Office (LACRO), as said region reported its best ever August sales in four years.

The period of August 2007 sold 204 vehicles, in which case said revenue output topped the comparative 2006 period by a huge 92 percent markup, as well as beating the supposedly monthly peak sale dating back to 2003. Moreover, the total year-to-date sales had already resulted to an outstanding increase of 17 percent higher than the combined sales of the previous year’s similar period.

Franco Fodor, General Director of Land Rover LACRO, has a ready answer with regards to the company’s satisfactory sales operation: “These figures are an evidence of the satisfaction of Land Rover consumers.”

The Land Rover Range Rover

And when asked the preferred model of the LACRO division, it was disclosed that the Range Rover Sport is the leading unit for this market, with 67 deliverables in August. The consumers took well to the superior Land Rover Range Rover Parts, as well as the Land Rover Engine Parts, which are prudently engineered to adapt well to such locations such as South America’s rugged environment.

Indeed, the company has taken the new performance statistics as a sign that Land Rover has sustainable growth potential in said particular region.

Land Rover Freelander 2 Enters Philippine Market

Wednesday, September 19th, 2007

This month proved to be a meaningful period for Formula Sports, Inc. (FSI), known distributor of Jaguar, Maserati, Ferrari, and Land Rover vehicles in the Philippines, as it launched the second-generation Freelander in the Philippine automotive market.

It was back in 2004 when the original Land Rover Freelander was launched in the Philippines by FSI, and comparisons can’t help but be made. As the world’s common opinion goes, this Freelander 2 is carries most of the Land Rover Parts that is ingrained from its two famous brothers, which is the Land Rover and Range Rover.

The Land Rover Freelander 2

FSI Chairman Willy Soong accedes during the unveiling ceremonies: “The all-new Freelander 2 is a far cry from the first generation Freelander. This one is like a mini-Rover.”

In terms of market support, it would appear that the Freelander 2 would financially come out more strongly than its predecessor. According to Soong, the first series Freelander sold only about 10 units since its launch way back in 2004. The Land Rover Freelander 2, however, had already resulted to eight units in deliverables even before the official launch. And with its new look coupled with a coolly redesigned Land Rover Freelander Parts, it is expected to generate more interest in the days to come.

The Land Rover Freelander 2 is a completely built up unit that was manufactured in Land Rover’s Halewood plant in Liverpool.

Land Rover Prepares to Invade India

Tuesday, September 18th, 2007

Even with the still unclear and undecided plans of its mother company, Land Rover is still raring to establish its name in foreign soils. Just this week, Land Rover has announced its plans to better ingrain its market positioning in India through a stragetic model introduction coupled with a reduction in said model’s standard pricing.

The Land Rover LR2

Land Rover’s sole India distributor, Navnit Motors, is aiming to acquire another model in its existing lineup, specifically the Land Rover LR2. If statistics would be referred to, the Land Rover LR2 is a renowned success for the car company, as said model has aided the brand to attain its best sales so far this year. This achievement is said to be mostly due to the highly performing Land Rover Parts and Land Rover Accessories that combined into a highly performing unit, and tagged thus far as the company’s most fuel-efficient model.

What’s best about this is that even with the LR2’s exceptional standing, Land Rover and Navnit Motors have agreed to make it more affordable in India. In fact, the LR2 will be the cheapest of the Land Rover variants in the country, with a working price of around RS 35 Lakh.

At present, Land Rover sales performance in India is still a bit minuscule but it is said to be picking up its pace. Navnit Motors is estimating to double the annual volume to over 60 units this year as a second outlet is being added to the enterprise.

The Land Rover LR2 is expected to boost the Land Rover sales in India, as the market is currently geared towards compact SUVs. With the advent of the LR2, Land Rover can have a rejoinder to the current market hold of Honda’s CR-V and Suzuki’s Vitara.

Land Rover Releases Positive Global Sales: Land Rover Freelander 2 is a Market Favorite

Saturday, September 15th, 2007

Land Rover is proud to announce that the company is right on target in achieving its third consecutive record sales year after a very resilient month of August revenues in both established and emerging markets.

In a statement duly released on the eve of the International Motor Show in Frankfurt, the company’s global August sales is said to be more than 15,000 deliverables, which is a substantial 36 percent increase as compared to the same month of the previous year.

The Land Rover Freelander 2

The Freelander 2 is Land Rover’s star unit for the time being, as it delivered a revenue of 20 percent ahead from last year’s sales statistics. Indeed, the Freelander 2, with its superior Land Rover Engine Parts and stylish Land Rover Accessories, is a standard favorite among many regions.

To provide a more explicit accounting of where Land Rover stands the strongest, the established markets in the United States and Europe both recorded respective increases worth 32 percent and 25 percent for the year to date. The company’s emerging markets, on the other hand, resulted with a massive year-to-date increases of 92 percent and 87 percent respectively.